Seminar Programme 2019

15:00

Jonathan Watson and Nick Richardson – The Insights People

Consumer trends in the nursery sector

The Insights People is a market intelligence company specialising in the kids, parent and family sectors. Working with some of the biggest brands in the world, the company will give visitors to Harrogate a heads up on consumer trends in the nursery sector and an insight in how they can engage with consumers effectively and encourage sales in an ever-changing, highly competitive market place.

16:00

Baby Products Association

2019 Industry Awards – Winners Announced

Baby and Nursery Trade Awards - winners announced.

11:00

Fraser Bradshaw – saintnicks

Changing times - the changing consumer and retail landscape

“We explore the role of brands to consumers - and how they can keep their relevance in a world of over-supply. We outline the key steps to strengthening your brand and achieving sales growth on and offline."

Fraser is a retail private equity investor and has over 25 years’ experience in commercial management and strategic marketing. From a start-up family business to a management career in blue chip corporations, Fraser was formerly Managing Director at global advertising agency McCann Erickson, before his appointment as CEO of creative agency saintnicks.

saintnicks create campaigns and content marketing for clients in the UK and Europe, monitoring consumer trends. www.saintnicks.uk.com

12:00

Ross Hewitt – Secret Pie

Smart Social Media Planning

It will cover how a retailer can get organised with their social media content and begin to create a content plan that will help them stay focussed on messages to their existing audience as well as attract new followers. It will also explore content ideas and I will make sure that suggestions are given on how to get a person to move from digital into the real world store.

14:00

Sara Ludlam – 3Volution

BREXIT

With just one week from the show until the UK leaves the European Union - Sara Ludlam from leading law firm 3Volution will explain possible implications for companies in the nursery industry from a commercial and intellectual property perspective.